Editorial policy
How we research what we publish, how we handle our conflict of interest, and what happens when we get something wrong.
Who operates the site
Mix & Match Bundles is published by the team behind Kitenzo, a Shopify bundling app. Articles are credited to the editorial team. We don't publish invented author names or credentials.
Our relationship with Kitenzo
Kitenzo is our own commercial product, and this site is intended, in part, to introduce merchants to it. That's a conflict of interest whenever we write about bundling software. We manage it in these ways:
- We disclose the relationship on every article and wherever we recommend Kitenzo.
- We write guides to be useful without Kitenzo, and we explain what Shopify can do without any app.
- We don't use pop-ups or present Kitenzo as an independent recommendation.
- We don't describe Kitenzo as better than a competitor unless we can show the evidence.
How we assess products
Product comparisons use information vendors publish themselves: Shopify App Store listings, pricing pages and documentation. We record the date we checked. We list a feature as supported only when the vendor states it, and say so when we can't confirm something.
Unless an article says otherwise, we have not tested the products hands-on. We don't publish our own star ratings. Where review scores appear, they are the figures shown on the Shopify App Store on the date stated.
How we check information
Platform-specific claims are checked against the platform's official documentation, and each article lists its main sources. Merchant scenarios are illustrative and labelled as such, unless we name a real business and have verified what it does. We don't publish statistics we can't trace to a source.
We use AI tools to help with research and drafting. People on our team review articles before they are published and remain responsible for what appears here.
How we correct errors
If you find a mistake, please tell us using the details on our contact page. We'll fix confirmed factual errors and update the article's review date. Where a correction changes an article's advice, we'll say what changed in the article.
How often we review
Guides that describe Shopify features and the app comparison are reviewed at least every six months, and sooner when we learn that something relevant has changed. Each article shows the date it was last reviewed.